True Legend Hospitality Group
True Legend Hospitality Group is a celebrated Shanghai-based hospitality company that specializes in developing niche, thought-provoking F&B concepts. The company was co-founded in 2003 by present CEO, Canadian Bryce Jenner, who comes from decades of experience in hospitality and business development and who has a zest for travel, sports and discovering dining subcultures.
True Legend curates’ distinct experiences that tell a story about a particular time, place, culture or cuisine while celebrating the bounty of premium ingredients available both locally and from abroad. The group currently boasts a portfolio of 7 restaurants – four Pistolera Mexican Cantinas, two Big Bamboo Sports Bars, and the newest concept – the celebrated The Blind Pig Bourbon & Smokehouse.
Consistent with all of the True Legend group’s endeavors, the formula for success is to keep things simple and delicious; food cooked to perfection and served with a tasty beverage. Combining a fun first attitude with great service and well-executed dishes makes for any of True Legend’s dining experiences the destination for brunch, lunch, Happy Hour, dinner and late-night enjoyment.