Canadian Beef brands flying to new heights

Canada Beef, the organization responsible for marketing and promotions of Canadian beef products worldwide, and Reinhart Foodservice, fourth largest broadline foodservice distributor in the United States, have partnered to deliver unparalleled quality and consistency to its customers with the Eagle Ridge brand.

With 31 state-of-the-art distribution centers, Reinhart serves every segment of the food industry from independent and chain restaurants to schools and healthcare facilities. They have a broad assortment of national and exclusive brand products, across every category, that is committed to addressing the local touch of each of their markets, while maintaining leverage to keep customer food costs down.

“The Eagle Ridge brand and the Canadian Beef brand are natural partners,” says Jeff Trafford, Senior Director, Market Development Canada Beef. “Both brands have a heritage built on trust, allowing us to confidently bring a product to market meeting the demand for the finest quality premium meats with an unforgettable eating experience.”

“The Eagle Ridge brand and the Canadian Beef brand are natural partners,” says Jeff Trafford, Senior Director, Market Development Canada Beef. “Both brands have a heritage built on trust, allowing us to confidently bring a product to market meeting the demand for the finest quality premium meats with an unforgettable eating experience.”

Canada Beef and Reinhart Foodservice have partnered on training for staff, development of marketing materials, and educational seminars to further deliver against the Eagle Ridge & Canadian Beef brand promise of exceptional quality and experience.

Join the conversation. Share your comments or questions below.

Leave a reply.

You must be logged in to post a comment.