Baidu on the Hunt for Canadian Game Developers

As mobile gaming becomes increasingly popular in China, Baidu Inc., China’s biggest search engine company, is visiting Vancouver and Toronto to see if it can strike productive relationships with Canadian game developers.

 

Baidu, which is listed on the Nasdaq with a market capitalization of more than $66-billion (U.S.), accounts for around 70 per cent of Web searches in mainland China. But the company also operates a mobile gaming platform that sees upwards of 100 million application downloads a day. Cheng Wei, the vice-president of international business at Baidu Mobile Games, says he met with more than 20 game developers in Vancouver – a hot spot for animation and mobile game-developers that has attracted multiple Japanese gaming giants – and says he will meet with more in Toronto. Baidu has more than 40 per cent of China’s games market on the Android smartphone platform, and Mr. Cheng wants to make partnerships in Canada that could result in bringing Canadian-made games over to Baidu’s popular platform, at a time when the sector is becoming hotly competitive. China’s mobile game market, like its mobile phone market more generally, is seeing explosive growth and It could be a good time to get in on the action. Read more

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